Nevermind the Holidays: A Library of 600+ Content-Worthy Dates

Valentine's Day is over. Now what?

For sex-positive brands and business owners DIYing their content strategy, the obvious commercial holidays are the easy part. The usual suspects, like Masturbation May, Sexual Health September, Anal August, are low-hanging fruit too. But tucked into each month are dozens of lesser-known dates that might connect more deeply with your audience than any of those ever will.

If content is the last thing you get to, this robust library of dates is the quick fix.

Nevermind the Holidays is an idea bank for sex-positive brands whose audience deserves better than random, rushed, and recycled. 629 curated observances allow you to map out content, campaigns, and activation ideas across social, email, blogs, and in-store before the week, month, or year gets away from you.

One obscure observance can spark a recurring series, an unexpected collaboration, or a workshop you hadn't thought to offer yet. Think of it less as a posting schedule and more as a creative compass; one that points you toward content that actually fits your brand, voice, and audience.

National Dog Day? Host an in-store dog show for the pups and their handlers. Feature a leather vendor. Or create an on-brand meme that helps your target customer feel seen and tag the source account. In my experience, that typically earns a re-post from the. Boom; new eyes on your brand.

Nevermind the Holidays gives you hundreds of reasons to speak to every consumer demographic from sci-fi fans to kink enthusiasts, and everyone in between. Sit yourself down, pick what fits, and skip the rest.

From never having a plan to having no excuse, you won’t stare at a blank doc the same way again.

What’s inside this 54-page library:

✦ Do's & Don'ts of Sexual Wellness Content Marketing: The most common content marketing mistakes I see in sexual health content (and what to do instead).

✦ Real World Examples: See how three pleasure brands translate observances into content, perfectly tailored for their core customers.

✦ 629 Vetted Occasions & Observances: April 2026–April 2027, organized by month, week, and day.

✦ Browse by Category: A second way to search based on the observance category. These category lists don't change year to year. Buy this once & use it forever.

✦ Category Key: How each type of date should be used, organized into six categories.

✦ Extra | 2026 Cultural Calendar: Buzz-worthy mainstream moments across arts, entertainment and fashion 

✦ Extra | Trusted Resources List: Links to 101 organizations and non-profits across sexual health, gender equity, reproductive rights and social justice to reference ...before you post. (Included as a separate download.)

Who this is for:

✦ Retailers: e-com, brick & mortar, and home party consultants
✦ Manufacturers: small, indie, and emerging pleasure product makers
✦ Educators: sex educators, therapists, academics & practitioners

Who this is *especially* for:

• The business owner who is also the marketer, the copywriter, the photographer, the publicist, and the shipping department.
  
• The entrepreneur with the content calendar living entirely in your head.
• The creative who opened a tab to post something and closed it 45 minutes later with nothing.

How to use this: 

1. Scan for what's coming up
2. Pick for your core customer
3. Explore a couple Trusted Resources links prior to posting
4. That's it. You're done.

Why $47?

Built from 20 years in sexual wellness marketing. You could spend weeks researching relevant special occasions to post, or spend $47 and have 629+ vetted, organized by year and category, and ready to use today. Make 2 sales, and this pays for itself. The rest is profit. 

Note: This isn't a sales calendar filled with 629 excuses to post a product link or promo code. If you need to feature inventory, stick to dates marked with an asterisk (*). Gentle reminder: relevance ≠ authority.

Looking for a place to organize all of your content ideas? Check out the No Pressure Content Planner Template.

Delivery: Instant PDF download. Download button will appear on the order confirmation page immediately after purchase. Note - You can download each file one time, so be sure to save the files to your computer after downloading. 

For internal use only. One license, one business. Not for resale or redistribution. Copyright 2026, 2027 Casey Murphy